Ties to Tattoos: Turning Generational Differences into a Competitive Advantage

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For the first time in history, the American workforce is comprised of four distinct generations: Traditionalists, Boomers, Xers, and Millennials. Additionally, today’s workforce brings with it a new set of challenges and opportunities, including the looming labor shortage, sagging productivity, knowledge transfer, the language barrier, and stereotypes.

Ties to Tattoos offers innovative ways to:

• Recruit
• Reward
• Manage
• Motivate
• Train
• Retain

…all within a generationally diverse workplace.

Understanding generational issues is one of the best new tools for resolving conflicts and boosting productivity. Ties to Tattoos provides keys for understanding these issues and strategies to leverage multigenerational differences in ways that make companies stronger. The creative people strategies described throughout the book set the bar for companies in the coming decade with the sustainable competitive advantage – engaged and committed employees.

What People are Saying About the Book:

“Ties to Tattoos provides thought-provoking realities you need to consider. It affords actionable ideas on how to gain better understanding of what drives today’s workforce to deliver exceptional results.”

- George Killebrew, Senior Vice-President of Corporate Sponsorships, Dallas Mavericks

“Working out potential conflicts between the values and priorities of four generations in the work force is not enough. Sherri Elliott-Yeary recognizes the more complex issue of capitalizing on the talents of all to create a blended competitive advantage.”

- Sandra Yancey; Founder and CEO, eWomenNetwork, Inc.

“For the first time in history, four generations are sitting side by side in the workplace. Ties to Tattoos^SM is a must read, not just for HR Professionals but anyone who manages people.”

- Jennifer Kaneshiro, PHR; Chief Human Resources Officer, Chickasaw Nation, Division of Commerce

Stand Back Up–The Road to Recovery

Stand Back Up–The Road to Recovery is a work in progress that will be available soon. In it, Sherri Elliott-Yeary, the successful CEO of two consulting firms based in Dallas, Texas, shares her personal story. She reveals reveals some of her deepest, darkest secrets and details a series of events that should have left her long since dead or on the streets homeless.

She grew up as part of two dysfunctional families, including an alcoholic father and chemically addicted mother. Her childhood was filled with years of physical, verbal and emotional abuse. She bounced from school to school and home to home until an incredible thing happened—a “new” family of people who believed in her “adopted” her at the age of twelve.

Sherri’s new family gave her the courage to open a fresh chapter in life, and she made the decision to start over as a different person. She changed trajectories and eventually moved from Canada to Dallas, Texas with her then nine-year-old daughter Khirsten. When Khirsten was a teenager, she was introduced to meth and became a serious addict. After her five-foot-eight daughter wasted away to eighty-nine pounds, Sherri checked her only child into a rehab center in Canada and prayed Khirsten would have the strength and courage to fight the most important fight of her life.

Today Sherri shares the lessons she learned and outlines the developmental points that guided her and Khirsten out of the darkness and into the light of success. She also encourages business leaders to recognize the opportunity each person has to make a difference by mentoring, serving, and developing future leaders.

Although the book is not yet available, Sherri is currently sharing her story through motivational speaking. To book her, call (214) 802-2345.