In the Workplace
Why Work-Life Balance Isn’t Balanced
Susan was doing well in her job. She had an eight-hour workday, great friends, a supportive family, good health, and she was paid well. Everyone around her thought she was happy and lived an ideal life.
Susan was well-compensated and appeared to have time to balance her career and personal life. But she was struggling.
But Susan’s life was actually a mess. Her overly aggressive boss thought nothing of shouting at her in front of her colleagues. Though Susan was a good performer, she was constantly anxious about the next time her supervisor would berate her. Though she was expected to work eight-hour days, her boss would call her at any time of the day or night.
Susan began to dread hearing her cellphone ring and was so worried all the time that she couldn’t even sleep. She fretted that her colleagues and friends would lose respect for her, and she lost so much confidence that she couldn’t handle even the simplest of social interactions. Susana began to spend less time with her friends and family, where she would have to put up a brave face, and instead devoted more hours to work, where she could worry freely, obsessing over every detail of her job to the point of compulsiveness.
By most traditional measures of work-life balance, Susan was doing quite well. She was well compensated for an eight-hour workday, and she appeared to have enough free time to balance her career and personal life. But in reality, Susana was struggling. What’s more, her frustrations would not be picked up by conventional measures of wellbeing, because those measures don’t take into account the quality of people’s experiences, nor do they incorporate people’s own evaluations of their lives. Instead, those measures rely on factors like income and number of hours worked, under the assumption that these factors determine the quality of people’s lives.
Beyond work-life balance
When the idea of work-life balance was first introduced, it was a revolutionary concept. In the 18th and 19th centuries, the Industrial Revolution and its resulting shift to manufacturing work made it possible for employers to require workers to labor longer hours than ever before in human history. In some industries, people toiled 14 to 16 hours a day, six to seven days a week.
As researchers began to study the impact that these long hours had on stress levels, health, and family life, the idea of work-life balance gained currency, and many countries began to legislate limits to the workweek. Most developed nations now mandate 40-46 working hours per week, with a minimum of two weeks per year of holiday/vacation.
The concept of work-life balance has been instrumental in influencing these changes and bringing about an improvement in the quality of life that is assumed to accompany shorter working hours. But the concept is useful only up to a point. Globalization has undermined the relevance of reducing worker hours to achieve work-life balance and has revealed limitations; the most significant is that at some point, limiting hours further is just not sustainable.
France has mandated a 35-hour workweek, for example. But what can the country do next? The workweek can’t be reduced indefinitely, as this has implications for a country’s economic viability and competitiveness. In a globalized world, if workers in one country are unwilling to work for economically viable hours, then businesses will migrate to a country where they are willing to do so. In countries such as India and Pakistan, workers are motivated to work 10- to 12-hour workdays — and this is unlikely to change soon due to the large number of workers willing to do so to move up the economic ladder.
Another problem with the concept of work-life balance is that it takes the number of working hours into account but not the quality of the working experience. A person may spend 35 hours a week at work, but if that worker, like Susan, has an abrasive manager or is in a highly stressful job or one that is not suited to her natural talents, then those manageable work hours are unlikely to enhance her quality of life. Conversely, a person may choose to work long hours because it allows her to progress in her career or to build a social system at work.
Thus, the assumption that reduced hours at work lead to an improvement in personal life is too narrow, and probably faulty. Other factors, such as social support, health, safety, and job fit, contribute greatly to the quality of a person’s life. Since the concept of work-life balance doesn’t take into account these significant factors, it does not provide direction as to how people can actually improve the quality of their lives, except for reducing the hours spent at work. As such, it is not actionable.
The assumption that reduced hours at work lead to an improvement in personal life is too narrow, and probably faulty
How we think about and experience our lives
A more comprehensive concept-one that’s more appropriate for the 21st-century economy-is that of wellbeing, which includes factors that contribute to our experiences and our perception of our lives. Until recently, wellbeing has been seen as an esoteric concept that is difficult to define and quantify. It is most commonly understood as relating to wealth or health, perhaps because of the ease with which these things can be measured.
One reason that wellbeing has been difficult to define is that it means different things to different people depending on what they consider important. To one person, it may mean prosperity or wealth; to another, it may mean values or community involvement or the realization of one’s potential. This is why wellbeing should be measured at the individual level, though it may be aggregated for organizations, communities, and nations. And any measure of wellbeing must be broad enough to incorporate an individual’s own choices and purpose in life while being specific enough to be compared and aggregated to facilitate action that can improve it.
Gallup has developed a wellbeing metric that includes the five key elements of wellbeing: Career, Social, Financial, Physical, and Community. These five distinct factors emerged from research that Gallup conducted across countries, languages, and vastly different life situations. Because these elements of wellbeing are universal, they can be measured and reported on for individuals, organizations, cities, countries, and regions around the world.
Because Gallup’s wellbeing assessment measures these elements individually in addition to yielding an overall score, it is actionable: The assessment gives individuals, organizations, cities, and countries the ability to manage wellbeing by undertaking actions to improve it. If an individual has relatively low Social Wellbeing, for example, she would do well to focus her efforts on improving interpersonal relationships with friends and family.
This can be managed over time. As her Social Wellbeing increases, she may choose to concentrate on Career Wellbeing, for instance, or choose to address both elements by spending time socializing with colleagues and making friends at work. In this way, wellbeing can be measured and managed comprehensively at the individual, as well as government, state, city, or corporate levels, by taking its various components and their interactions into account.
Conventional metrics such as employment status, income, educational level, hours worked, and women’s participation in the workforce are necessary to understand an economy, but they are insufficient when it comes to understanding and evaluating overall life satisfaction. Unless we begin to use a metric of a life well-lived — as measured by one’s own experiences and evaluation — people like Susan will continue to be under the radar, aware that something is amiss, but without an idea why or what to do about it.
The Five Essentials of Wellbeing
For many years studies have been done exploring the demands of a life well-lived. More recently, due to the evolving workforce and generational issues there has been an increasing need to understand how to help our employers achieve a well-balanced life. The elements of wellbeing that transcend the global work environment that differentiate a thriving life not a surviving life are as follows:
- Career Wellbeing: how you occupy your time — or simply liking what you do every day
- Social Wellbeing: having strong relationships and love in your life
- Financial Wellbeing: effectively managing your economic life
- Physical Wellbeing: having good health and enough energy to get things done on a daily basis
- Community Wellbeing: the sense of engagement you have with the area where you live
Take a moment and enjoy all the gifts you have and it will reduce your stress and only say “YES” to the activities and life experiences that you know you want to do!
Millennials: They’ve arrived at work with a new attitude & expectation
Generation Y – The Millennial Generation
As our discussions of the different generations goes forth, please keep in mind that every individual is different. That does not mean, however, that it is impossible for people with certain shared cultural experiences to develop similar sets of behaviors and outlooks. As much as we are individuals, we also share much in common with our peers. Thus, if we assert that Baby Boomers are avid learners, it does not mean that every Baby Boomer is an avid learner. We all know individuals who are Baby Boomers and who are not at all interested in pursuing additional learning opportunities. Likewise, if we say that Millennials are more likely to have good manners than Gen Xers, it does not mean that all Millennials are polite or that all Gen Xers are rude. It simply means that certain behaviors are more typical of each group than of others. The point is raised because you should not become frustrated when, for the purposes of discussion, certain broad characteristics are made. This is unavoidable, and you must realize that the broad statements are based on behaviors that have been analyzed and measured for statistically significant presence among population groups.
Millennials born between 1981-2000, depending on the source are vastly different from previous generations – especially Boomers. Members of the millennial generation cut their teeth on computer keyboards, and to them, computer technology and the Internet are as natural as breathing. This generation’s members know more about digital technology than their parents or teachers, and this is a promise of change not only the way families interact and communicate, but also how young people relate to school and learning.
Millennials combine the can-do attitude of Traditionalists, the teamwork ethic of Boomers and the technological savvy of Generation X. For this group, the preferred learning environment combines teamwork and technology. In a classroom with lots of Millennials, give everyone a task. When a few have completed it, encourage them to walk around the room and help others. They’re used to working this way in school.
Millennials are the most diverse generation in history. Members are born to the most diverse mix of parents in history as well – from teenagers to middle-aged moms who postponed childbearing to establish a career – from Boomers to Xers. One third of this generation was born to single, unwed mothers. This generation is less white and more culturally diverse than any generation in our history to date.
Many of the parents of Millennials are mid-life Boomers, used to winning and achieving. Millennial members have come to age in a very child-focused world. Many of them had Boomers as parents, and Boomers are as competitive for their children as they are for themselves. Boomers are used to getting their own way, and they have been strong advocates for their children. Because Boomers have worked long hours, because of many single parent families, because of an increasing violent world and because of the desire for their children to “get ahead,” Boomers have made sure their children participated in all forms of lessons and activities. Thus, Millennials have grown up in a very structured, busy and over planned world. Also, Millennials are made up of confident, optimistic young people who feel valued and wanted.
Here are some of the characteristics identified for Generation Millennial: 1. Closer relationship with parents. 2. Admiration for their parents (33% names one or both parents as their hero, rather than a pop culture celebrity). 3. A closer sphere of influence – a more dangerous world has created an environment which is more sheltered and structured, and where young people have been protected. 4. The small sphere of influence has contributed to the creation of a generation that is, in general, more polite and considerate than their predecessors. They are less likely to call adults by their first names, but rather use the more formal Mr. or Mrs. 5. Attentive and respectful. This generation has been brought up to show respect for others. In a crowded world where there are larger numbers of people in classroom and activities, civility becomes essential to getting along. 6. Programmed and team oriented. Some college administrators believe that many Millennials have “lost the sense of pure play.” They expect everything to be planned for them and do not expect to have as much freedom – or responsibility for structuring their educational lives. 7. Having spent a large percentage of time in structured activities, they are accustomed to having a lot of adult supervision. Thus, they may have poor conflict resolution skills. 8. Pressured to succeed. The Boomers, parents of the millennial generation feel pressured themselves to succeed and also transferred that pressure to their children. In addition, just as Boomers have lived in a world where there is increasing competition for resources, Millennials have done the same. 9. Involved. This is a generation of activists – young people who believe they can make a difference. 10. Egalitarian. This cohort often prefers to work in teams or groups. They definitely do not prefer hierarchy. Sometimes faculty finds the lack of authoritarian hierarchy in their groups creates ambiguity when it comes to having a point of contact for information. 11. Open and eager. Members of this generation are very open and eager. Students are responsive and “very smart” according to some faculty. 12. Demanding of themselves and others. Members of this cohort set the bar high for themselves and they, like their Boomer parents, expect success. They sometimes “expect” to get good grades and are upset when this does not happen. 13. Stressed. Compared with five years ago, 81% of college mental health service directors reported an increase in students with serious psychological problems. Pressure to succeed is one reason identified by some counselors. 14. Multi-taskers. This generation can easily manage to listen to music, work on the computer and watch television at the same time. This means they need a lot of stimulation in their learning environments and may be more focused than it seems to their teachers.
Here are some shared experiences of Generation Millennial: 1. Child focus (Sylvan Learning Centers) 2. Oklahoma City bombing 3. Busy, over-planned lives (more than 75% of time spent in structured experiences) 4. Stress 5. Malfunction at Three Mile Island nuclear power plant caused a near meltdown 6. Iranian students took 66 people hostage at the US Embassy in Tehran 7. US boycotts the Olympics in Moscow 8. President Regan shot 9. The Equal Rights Amendment passed (though not ratified) 10. The Space Shuttle Challenger explodes shortly after liftoff, killing all seven astronauts on board 11. The Exxon Valdez spills more than ten million gallons of oil into Prince William Sound 12. The Berlin Wall demolished 13. Persian Gulf War 14. Four white police officers accused of beating Rodney King were acquitted; shootings at Columbine High School in Colorado left 13 students and one teacher dead; the Dow Jones Industrial Average closes above 10,000 for the first time 15. It took more than a month to declare a winner of the presidential election because of ballot (“hanging chad”) disputes 16. Four US planes were hijacked in attacks on the World Trade Center and the Pentagon, killing more than 3000 people leading the US into an ongoing fight against terrorism 17. The Space Shuttle Columbia exploded upon re-entry into the Earth’s atmosphere, killing all seven astronauts on board. 18. War is waged against Afghanistan and Iraq
Here are some additional characteristics of Generation Millennial: 1. Bigger than Baby Boomer Generation 2. 3 times the size of Generation X 3. Roughly 26% of the population 4. Diverse 5. Inclusive 6. Powerful 7. Weak on interpersonal skills 8. Cyber 9. Activists 10. Support social causes 11. Impatient 12. Active/hands-on learners 13. Use technology 14. Spending power exceeds $200 billion 15. Independent 16. Strong views 17. Close to family
And finally, Generation Millennial in the classroom: While boomers like to be in charge of their own learning and the Generation Xers prefer to work independently with self-directed projects, Millennials prefer learning that provides interaction with their colleagues. They like a lot more structure and direction than Generation X. The want to know everything up front as far as what is expected and what criteria will be used to evaluate their performance. They are the most likely to want to ask questions like, “Will this be on the test?” or specifics such as “how is this going to affect my life in a positive way?” Certainty and security is key for this group. Tying the leaning outcomes to economic objectives is important for Millennials. This generation is as comfortable with technology as a fish is with water. In spite of their technology savvy, they are in some ways very traditional. Members of the millennial generation are motivated to learn in order to reduce stress and increase their marketability. They place high value on developing good interpersonal skills and in “getting along.” This is a generation that is polite, believes in manners, adheres to strict moral code, and believes in civic action. This is a generation that places a high value on making money – more than any previous generation – and they see education as a means to this goal. Like Generation X, this generation likes learning to be entertaining and fun, and become quickly bored in a learning environment that is not highly active and interactive. They grew up with the Learning Channel and Chuck E. Cheese – edu-tainment and eat-o-tainment. Stand-up talking is deadly for this group who, even as adults, respond to music, art, games, and other creative activities. Leaning materials for this group should have the same levels of value interest and multiple focal points as those of Generation X. However, there is an important difference in Millennials in this regard. It is a generation of readers, so written information works well with this group.
Tips for Teaching Generation Millennial: Some experts have asserted, “there is a growing mismatch between faculty and students in terms of teaching and learning.” 1. Develop opportunities for experiential learning. Small group discussions, projects, in-class presentations and debates, peer critiques, team projects, service learning, field experiences, developing simulations and case method approaches have been found to be successful for high school and college Millennial students. 2. Encourage the development of learning and sharing communities – small groups of students that can discuss and analyze readings and assignments. This also addresses the need of many millennial students for hands-on activities in the classroom. 3. Provide lots of structure. Having grown up in a highly structured world, Millennials look for structure in their learning setting. They want to know precisely what is required of them, when work is due and very specific information about expectations. 4. Provide lots of feedback. Providing frequent feedback is essential for Generations Y’s. This allows them to know when they are headed in the right direction and when they are getting off-track. Frequent attention from teachers is welcome. 5. Use technology. This is a generation that uses technology for “everything.” A classroom that does not incorporate it will not meet students’ needs for variety, stimulation, and access to information. Some classrooms still require students to study and learn in ways that, to them, are completely different from the ways they operate in every other aspect of their daily lives. 6. Make it fun. Like their Generation X predecessors, they want to enjoy their learning. If it is not fun, it will be cast into the category of “boring” and may become less effective. Millennials learn best when they are entertained. 7. Incorporate games. For them using computers games as an instructional technique can be very effective. These incorporate many of the strategies that Millennials have already developed for learning: multi-media sensory stimulation, interactive (either with other people or with the computer), individualization (customization) of the learning experience, and control over processing time, highly visual. 8. Be relevant. Like Generation Xers, Millennials will demand relevance in what they are learning. This will also want to “skip” steps in learning if there are areas of the information that have already mastered, and will avoid repetition and rote practice once they feel they have mastered the information. 9. Utilize their talents. This is a generation that likes to be useful and helpful. If you have students who know more about a topic than you do, let them talk about what they know. If they finish an assignment early, let them help other students. 10. Present the big picture. Many in this generation are global or “big picture” learners. They learn better if they have the big picture and then learn more concrete and specific information. 11. Allow for creativity and be creative. This is a generation that thinks in many dimensions at once. Provide opportunities for them to be creative in how they approach and fulfill requirements. Music, art, and games are good teaching tools. 12. Offer multiple options for performance. Try to provide a variety of acceptable, measurable outcomes so that students can optimize their performance. 13. Be visual. This group is the most visual of all learning cohorts. In general, visual learners predominate, but among millennial learners it is even more strongly preferred than in other age groups. 14. Be organized. Because they need a lot of structure, millennial students also learn best when materials are presented in a well-organized and rational way. Millennial students are much more prolific readers than Generation Xers, so reading materials for them are not a stumbling block. However, materials should be clear, use lots of white space, and be visually accessible, just as for Generation X. Summarizing key points is very important for this group. They want to know where they are going with their learning – and why. 15. Be smart. Unlike Generation Xers, Millennials will not look at you with disdain if they feel they know more than you about a specific topic. However, they will expect you to be open to hearing their ideas and to demonstrate competence as a teacher. To this generation being “a good teacher” is more important than knowing everything. 16. Be fair. Like their Boomer parents, fairness is important to this group. 17. Recognize the need for social interaction. This is a key for millennial learners, so learning strategies that incorporate social interaction work well. 18. Remember, talk is essential. Develop activities that encourage students to exchange information verbally. When they say it, it is converted more quickly to long-term memory. 19. Structure a learning environment that demands respect and positive reinforcement. Positive reinforcement, from teachers and peers improved learning and increases motivation. 20. Tie learning to actions. For some key information, students can increase their recall if there is a specific action linked to their learning of a key fact. For example, if you want students to remember the date of the Norman invasion, then you give them the information, the year 1066, have then hold up 10 fingers and then 6 fingers. The information will stay with them forever. 21. Think positively. Positive thinking stimulates the brain. It increases the likelihood of success. 22. Be clear and precise. Give students clear goals, targets and purpose. Millennials particularly want to know precisely what they need to do meet the requirements of the class. This is not a lack of intellectual curiosity, but a desire to be efficient. Keep in mind that these students have been exposed to more information in their lives than the two preceding generations combined. They know a lot. For them, school is one of the many ways to get information, and they are used to getting what they need or want in ways that are efficient for them. 23. Allow focus time. The millennial generation’s attention span declines after 15-20 minutes. You have you student’s brain for only 20 minutes at a time. Break up a training class into 20-30 minute segments with some kind of activity (outbursts, e.g.). 24. Talk is critical. Talking stimulates the brain, in particular, the frontal lobe, the area which controls higher-level thinking and decision-making. Social interaction is important to memory and learning. 25. Enhance procedural memory with movement. Procedural memory is stored in the body – it is muscle memory. Riding a bike is an example of procedural memory. Procedural memory is easy to access. Relating procedural memory to cognitive tasks can improve recall. 26. Make learning relevant. Tie learning tasks to real-world problems. If it is not seen as relevant, there will be resistance to learning.
Mixing and Managing Four Generations of Employees
- You’re right, but I’m the boss!
- Just do your job!
- I remember when …
- The kid wants a promotion after six months on the job!
- No!
How did you react? Were you offended? Were you okay with the comment? Did you understand, or not understand, why someone would say these words? The words and your reaction, as well as the reactions of others, reflect generational differences in the workplace.

If you don’t think generation makes a difference, think of this example. When asked to recall how and where Kennedy died, the Traditionalists and Baby Boomers would say gunshots in Dallas, Texas; Generation X remembers a plane crash near Martha’s Vineyard, Mass.; and Millennials might say, “Kennedy who?”
There is a serious new problem in the workplace, and it has nothing to do with downsizing, global competition, pointy-haired bosses, stress or greed. Instead, it is the problem of distinct generations — the Traditionalists, the Baby Boomers, Gen X and Millennials — working together and often colliding as their paths cross. Individuals with different values, different ideas, different ways of getting things done and different ways of communicating in the workplace have always existed. So, why is this becoming a problem now?
The Power of Four GenerationsThis is the first time in American history that we have had four different generations working side-by-side in the workplace. Remember, if you are old enough, when older workers were the bosses and younger workers did what was asked of them, no questions asked. There were definite rules as to how the boss was treated and how younger workers treated older workers. No longer: Roles today are all over the place and the rules are being rewritten daily.
At work, generational differences can affect everything, including recruiting, building teams, dealing with change, motivating, managing, and maintaining and increasing productivity. Think of how generational differences, relative to how people communicate, might affect misunderstandings, high employee turnover, difficulty in attracting employees and gaining employee commitment.
Each generation has distinct attitudes, behaviors, expectations, habits and motivational buttons.Research indicates that people communicate based on their generational backgrounds. Each generation has distinct attitudes, behaviors, expectations, habits and motivational buttons. Learning how to communicate with the different generations can eliminate many major confrontations and misunderstandings in the workplace and the world of business.
Let’s try an analogy to help understand the issue. What often happens when a family gets together for a holiday or a vacation? Four generations — you (let’s assume you’re a Boomer); your children (Xers); your grandchildren (Millennials); your brothers and sisters (Boomers); and your parents (Traditionalists) — all trying to get along together. How long does it take before someone mentions “the good old days” and another says “I remember when … ?” Is that when things become testy? How many times is so much friction created that family members leave the gathering saying never again? Do you usually attribute this to “your family” or do you find yourself saying, “that’s just what we’re like whenever we get together?” Could this be due to generational differences and not just be “the way the family is?”
Whether at a family gathering or in the workplace, how do you manage intergenerational groups with conflicting work ethics, dissimilar values and idiosyncratic styles? How do you get them to stop snarling at each other? How do you motivate them to get along or work together?
Every generation has created its own commotion as it has entered into the adult working world. And, every generation says the same things about other generations — “They don’t get it” or “They have it so much easier than we did.”
Unlocking the MysteryTo begin to understand how individuals in different generations act and react, one must first start with understanding oneself. Begin by seeing which generation you are part of based on your DNA (year of birth) then see if based on your generational personality you might identify with more than one generation. The generational timeline represents a conglomeration of many views, the starting and ending dates (birth years) of the generations are subjective, not scientific or fully agreed-on time spans. However, this subjectivity poses no real problems since the variation of years is not significant enough to impact the big picture of a generation’s description.
The first thing to consider is the individual and his or her underlying values, or personal and lifestyle characteristics, which seem to correspond with each generation,
Not every person in a generation will share all of the various characteristics shown in this or the next table with others in the same generation. However, these examples are indicative of general patterns in the relationships between and among family members, friends and people in the workplace. Individuals born at one end of the date range or the other may see overlapping characteristics with the preceding or succeeding generation.
You may now easily see why Millennials cannot understand what their grandparents mean by the traditional family or what fun it was to spend Christmas together as a family. Are you worried about the possibility of your Baby Boomer children being unable to retire or having to move in with you or their children as they reach the latter years of their lives? Possibly you should be.
Do you now see why your view of education might differ from your children’s views? Do you understand why your children may not want to go to a movie with you? Can you see how generational issues, like what to do for entertainment, can create friction on those family vacations or at holiday get-togethers?
Understanding these characteristics about individuals makes it easier to look at workplace characteristics and how they manifest themselves in business
An example, based on these traits, would be to think about how words are received differently. When a Boomer says to another Boomer, “We need to get the report done,” it is generally interpreted by the Boomer as an order; it must be done and done now. However, when a Boomer says to an Xer, “This needs to be done,” the Xer hears an observation, not a command, and may or may not do it immediately.
Getting Back to WorkWith these observations in mind, let’s look at a few work situations and how one might handle them.
• At annual appraisal time, a manager from the Veterans generation gives out a nice bonus for a project well done. The Generation X employee is ungrateful and says, “Why didn’t I get this six months ago, when the project was completed?” A Millennial wants instant gratification, whereas a person in the Traditionalist generation is happy to get money anytime. The solution here may be for the company to explore reward plans geared to the different generations, or things like monetary rewards and recognition given at the time when it is earned.
• A Generation X manager tells a Boomer he has been working too hard and should take time off to take the family on vacation. Instead of saying thanks, the Boomer replies, “I work to get ahead, to get a promotion, not for a vacation.” The next time that situation comes up; the manager might elect to give this particular employee a bonus, rather than suggest a vacation.
• A top-notch, cross-functional team with individuals from several different generations has been set up to recommend a solution to a nasty manufacturing problem. After a couple of weeks, the manager responsible for the team cannot understand why there is constant bickering and nothing is getting done. If the manager were aware of just one characteristic of each individual relating to communication needs, he or she might understand the stalemate. The Traditionalists on the team are looking for handwritten notes and direct, specific requests for work to be done. The Boomers do not like to work independently, and they expect to have meetings any time, any place — and it is fine if they are called day or night. Xers do not want to hear about the project outside of work, and don’t dare call them at home. And the Millennials don’t want any meetings at all, they only communicate via voice mail and e-mail. Is it any wonder that the team is having trouble getting motivated toward the goal? At the beginning of any team formation, an effective leader should consider spending time learning how team members wish to communicate.
• A Boomer is working for a Millennial individual, and there is nothing but animosity between the two. Why? Millennial individuals, born since 1977, have many different traits than the Traditionalist. They are not like their parents. They are curious, goal-oriented and loyal. Solution, consider having Boomers work for Traditionalists rather than a Millennial.
There are more pronounced differences between the generations today than ever before. What can one expect with the dramatic changes in our world in the last 60 years? Being aware of these differences can help individuals tailor their message for maximum effect, regardless of the task, or the relationship — family, friends, workplace peers. Good business is based on understanding others. The majority of us think the correct way, and the only way, is our way. In business, as well as in personal life, that is just not true. To work effectively and efficiently, to increase productivity and quality, one needs to understand generational characteristics and learn how to use them effectively in dealing with each individual.
Employee or Independent Contractor?
Ties to Tattoos featured on Social Media Delivered
I’d like to thank the kind folks at Social Media Delivered for featuring me as one of their favorite authors!
Here’s what they had to say about my book, Ties to Tattoos: Turning Generational Differences into a Competitive Advantage:
When bringing up a point related directly or indirectly to social media, digital communications, or online communities, one hears more often than thought.. “Facebook’s that thing my grandkids are always on,” or “I’ve heard about this Twitter thing lately, but I’m still not quite sure about what or how should I tweet.” The communications landscape is changing the way we relate to and with different demographics. Read more on socialmediadelivered.com
Save the Date for a Leadership and Learning Lecture: Collaboration vs. Collision-Bridging the Communication Gap Between Generations
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On April 12, I’d like to invite you to join me for the Leadership and Learning Lecture series sponsored by Tenet. I’ll be speaking from 1-2 p.m. about generational differences. The title of the speech is “Collaboration vs. Collision: Bridging the Communication Gap Between Generations.”
I hope to see you there!
The Impact of Social Media
If you think Social Media is a fad or has no implications for your business, you couldn’t be more wrong. Particularly if your target market is Generation Y, otherwise known as the Millennials, your business needs to invest in an agressive social marketing strategy immediately. Take a look at this video to understand why:
Are You Sure You Want to Always be Closing?
The salesperson’s mantra is “ABC: Always be Closing.” But author and speaker Maura Schreier-Fleming thinks that’s not always the best strategy. She says, instead of always closing, why not always opening?
Find out how to develop your opening skills in on Maura’s Best@Selling blog. And notice the quote from the expert at the end!
What is a Mentor?
Jessica Miller-Merrill has the answer! Read about it here.

